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Moment Factory has transformed the new Tom Bradley International Terminal at Los Angeles International Airport into a magical multimedia extravaganza. Leading a team of more than 300 contributors, the Montreal studio designed seven architectural-scale digital media features. Evoking a railway station clock tower, the seven-storey, LED-animated Time Tower in the main departure hall presents a digital dance performance to mark each hour. Several “portals” display video and sound effects triggered by passengers’ movements. The studio also produced over four hours of continuous video, with images from the golden age of Hollywood, to keep even long-haul travellers entertained. momentfactory.com

Location: Los Angeles, California
Team: Digital Kitchen, Electrosonic, Fentress Architects, Moment Factory, MRA International, Sardi Design, Smart Monkeys

LAX – Immersive multimedia architecture

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2014
WinnerCommercial and Institutional
Location
Säo Paulo
Firm
Studio MK27
Team
Marcio Kogan with Luciana Antunes, Maria Cristina Motta, Diana Radomysler, Mariana Ruzante, Mariana Simas and Marcio Tanaka
2016
Award of MeritCommercial and Institutional
Location
New York, U.S.
Firm
Only If, U.S.
2013
People’s ChoiceCommercial and Institutional
Location
Toronto
Firm
The Design Agency, Toronto
Team
Allen Chan and Anwar Mekhayech, with Matt Davis, Lorelei Lucas and Shady Wanis